Bruce Springsteen

When tasked with building the ultimate online destination for Bruce Springsteen, we needed to design and develop a fast, easy-to-use interface, with a deep analog feel, to inspire a richer consumer experience for both die-hard fans and a new generation. The site was turbocharged with features like Timeline, set lists, band profiles and streaming song previews. Based on Search Engine Optimization (SEO) analysis, Brucespringsteen.net now ranks #1 for the most valuable search keywords, further solidifying its place as the go-to for all things Bruce.